Privacy Policy

1. Introduction

AC Crane Maintenance (Pty) Ltd ("we", "our", "us" or "Company") is committed to protecting personal information and processing it lawfully, responsibly and transparently.

This Privacy Policy provides information about our processing activities. Using our website or contacting us does not, by itself, constitute consent to every form of processing described in this policy.

2. Scope of This Privacy Policy

This policy applies to personal information processed through our website, contact forms, email, telephone, WhatsApp, social media, advertising campaigns, quotations, invoices, service records, inspections, repairs, maintenance, load testing, crane manufacturing, installations and other business operations.

3. Information We May Collect

Depending on your interaction with our business, we may process:

• Full name and surname
• Company name and business details
• Job title, department or role
• Telephone and cellphone numbers
• Email address
• Physical, site and delivery addresses
• Billing, VAT and purchase order details
• Quotation, invoice, payment and account information
• Service, inspection, maintenance and breakdown records
• Crane, hoist and lifting equipment information
• Site photographs, videos, drawings and technical documents
• Email, telephone and messaging correspondence
• Website usage and technical information, including IP address, browser and device information
• Advertising campaign interactions, referral information and form submissions

Some information relating to a company may also qualify as personal information under POPIA, depending on the circumstances.

4. How We Collect Information

We may receive information directly from you or through authorised representatives when you:

• Complete a website enquiry form
• Request a quotation or tender response
• Contact us by telephone, email or WhatsApp
• Interact with our advertising or website
• Submit drawings, photographs or specifications
• Request breakdowns, repairs, inspections or installations
• Enter into a business relationship with us
• Provide information through employees, contractors or site representatives

We may also receive relevant information from suppliers, contractors and other parties involved in providing requested services, where lawful.

5. Purposes for Processing Personal Information

We may process personal information for the following purposes:

• Responding to enquiries and quotation requests
• Preparing quotations, proposals and tenders
• Providing crane repairs, maintenance, inspections and load testing
• Supplying lifting equipment, spares and components
• Scheduling site visits, installations and breakdown support
• Communicating with customers, suppliers and contractors
• Issuing invoices, statements and account documentation
• Maintaining service, inspection and maintenance history
• Providing technical assistance and after-sales support
• Operating and improving our website
• Measuring advertising performance and marketing effectiveness
• Meeting legal, tax, accounting, safety and regulatory requirements
• Managing disputes, debt recovery and enforcement of lawful rights

6. Lawful Processing of Information

We process personal information where permitted by POPIA and other applicable laws.

Depending on the circumstances, processing may be justified by consent, performance of a contract, compliance with a legal obligation, protection of a legitimate interest of the data subject, or pursuit of a legitimate interest of the Company or a third party, subject to POPIA's requirements.

Where consent is required, we will seek it through an appropriate mechanism and respect applicable withdrawal and objection rights.

7. Marketing, Advertising and Remarketing

We may contact customers and prospective customers about enquiries, quotations, services and relevant business matters.

We may also use Google Ads, Google Analytics, conversion tracking and remarketing technologies to evaluate website activity and advertising effectiveness.

Direct marketing by electronic communication is subject to POPIA's requirements, including consent or other applicable statutory permissions and the right to opt out.

You may request that we stop sending direct marketing communications by contacting us or using an available unsubscribe mechanism.

8. Cookies and Tracking Technologies

Our website may use cookies, pixels and similar technologies for website operation, security, analytics, conversion measurement and advertising.

These technologies may include:

• Essential website functionality and security cookies
• Google Analytics
• Google Ads conversion tracking
• Google Ads remarketing technologies
• Embedded content and third-party tools

You can manage certain cookies through browser settings. Where applicable law requires consent for a particular tracking activity, that consent must be obtained through the appropriate website mechanism.

9. Sharing of Personal Information

We do not sell personal information.

Where reasonably necessary and lawful, information may be disclosed to:

• Authorised employees and representatives
• Subcontractors and technicians involved in service delivery
• Suppliers, manufacturers and couriers
• Website hosting and IT service providers
• Email, communications and cloud storage providers
• Accounting, bookkeeping and legal advisers
• Debt collection and insurance service providers
• Advertising and analytics providers
• Regulators, auditors, courts and other authorities where lawfully required

We aim to limit disclosures to information reasonably necessary for the relevant purpose and to apply appropriate safeguards.

10. Third-Party Links and Platforms

Our website may link to external websites, maps, social media services, downloadable resources or other third-party platforms.

Those platforms may process personal information under their own privacy policies and terms. We encourage users to review the relevant third-party notices.

Communications through services such as WhatsApp, Facebook, Google and email platforms may also be subject to those providers' data practices.

11. Website Forms and Enquiries

Information submitted through website forms may be delivered to our business email systems and retained for quotation, service, support and record-keeping purposes.

Please provide only the information reasonably necessary for your enquiry and avoid submitting unnecessary sensitive personal information.

12. Customer, Site and Service Records

Our industrial services require technical and operational records relating to customer sites, overhead cranes, hoists, lifting equipment, repairs, inspections, load testing, breakdowns and maintenance.

These records may include photographs, technical findings, recommendations, certificates, job cards, invoices and correspondence.

Retaining appropriate records can support safe maintenance, service continuity, warranty administration, regulatory compliance and the resolution of disputes.

13. Data Security

We take reasonable technical and organisational steps to protect personal information against unauthorised access, loss, alteration, misuse or disclosure.

Depending on the relevant system and information, measures may include access restrictions, password protection, device security, secure storage and confidentiality controls.

No internet transmission or electronic system can be guaranteed to be completely secure.

Where a security compromise triggers notification obligations under POPIA, we will address those obligations in accordance with applicable law.

14. Data Retention

We retain personal information only for as long as permitted or required for the purpose for which it was collected, or for another lawful retention purpose.

Retention periods may depend on contractual obligations, accounting and tax requirements, safety records, inspection documentation, warranty matters, disputes and applicable legislation.

When retention is no longer justified, information should be deleted, destroyed or de-identified as appropriate.

15. Accuracy of Information

We take reasonably practicable steps to ensure that personal information is complete, accurate, not misleading and updated where necessary for the purpose of processing.

Customers and representatives are encouraged to inform us when contact details, site information or other relevant records need correction.

16. Your Rights Under POPIA

Subject to applicable law and identity verification, you may have the right to:

• Ask whether we hold personal information about you
• Request access to personal information and relevant processing details
• Request correction of inaccurate or outdated information
• Request deletion or destruction where legally justified
• Object to certain processing activities
• Withdraw consent where consent is the applicable basis
• Object to or opt out of qualifying direct marketing
• Lodge a complaint with the Information Regulator

Certain requests may be subject to lawful restrictions, prescribed procedures or applicable fees.

17. Requests to Access, Correct or Delete Information

Privacy-related requests can be submitted using the contact details at the end of this policy.

We may request reasonable identity verification before disclosing or changing personal information.

Requests will be assessed under POPIA and other applicable legislation. We may be required or permitted to retain certain information despite a deletion request.

18. Information Regulator Complaints

If you believe your personal information has been processed unlawfully, you may lodge a complaint with the South African Information Regulator.

Website: inforegulator.org.za

POPIA complaints: POPIAComplaints@inforegulator.org.za

You can consult the Information Regulator's official website for current complaint procedures and contact details.

19. Children's Personal Information

Our website and services are primarily intended for commercial and industrial customers.

We do not intentionally solicit children's personal information for marketing purposes. Where such information is received, it will be handled in accordance with the applicable POPIA requirements.

20. Cross-Border Storage or Processing

Certain hosting, email, cloud, analytics, advertising or other technology providers may process information outside South Africa.

Where personal information is transferred internationally, the transfer must satisfy the applicable requirements of POPIA, including section 72 where relevant.

We seek to use appropriate service providers and safeguards for information processed on our behalf.

21. Confidentiality

We treat customer information, quotations, technical drawings, site photographs, inspection reports, service documentation and business correspondence as confidential where appropriate.

Disclosure may nevertheless be necessary and lawful for service delivery, supplier assistance, safety, regulatory compliance, insurance, legal proceedings or the protection of legitimate rights.

22. Updates to This Privacy Policy

We may revise this Privacy Policy to reflect changes in our operations, website technologies, service providers, legislation or privacy practices.

Updated versions will be published on this website and will indicate the relevant effective or revision date.

Where a change requires additional notification or consent under applicable law, we will take the necessary steps.

23. Privacy Contact Details

For questions about this Privacy Policy, access requests, corrections, objections or POPIA-related enquiries, please contact:

• Company: AC Crane Maintenance (Pty) Ltd
• Address: 50 Springs Road, Vulcania, Brakpan, South Africa
• Telephone: +27 76 764 2930
• Email: info@accranes.co.za
• Website: www.accranes.co.za